HELLO.
I’m an award-winning creative leader, a strategic brand builder and a multi-dimensional storyteller.
I have over a decade’s experience in house with global brands including Harrods and Net a Porter, and in some of the world’s top advertising agencies including McCann New York, McCann London, Leo Burnett and Spring Studios.
Whether building brand stories with imagination, leading and nourishing creative teams or making global omni-channel campaigns, my work ethic remains the same: I come at everything with enthusiasm, energy and a deep understanding of how to connect with modern consumers in a meaningful way.
I always want to make work that challenges, cuts through and shifts culture. And I get really excited about building teams and creating opportunities for younger creative talent to thrive.
Here’s a quick journey through some of my favourite recent creative projects…

LinkedIn Welcome, Professionals

Nurofen See My Pain (Award Winning)

Ulta Beauty Muse (Award Winning)

Instax Fujifilm Don't Just Take… Give

McArthurGlen Summer

Nurofen Life Moves Fast

Nurofen Hit Pain Hard

McArthurGlen Christmas

Ulta Beauty Where Dreams Begin

Pandora x Vogue

Ulta Beauty 21 Days of Beauty

Pandora Shine

Pandora Part of You & Me

Pandora Recycled

Pandora My _____ Mother

Godiva Treat Yourself Wonderful

Godiva Taste It Touch It Love It

Ulta Beauty Play Now

Godiva Brand Wonder Awaits

Max Factor Miracle Touch

Max Factor Lasting Performance

Max Factor Voluptuous

Max Factor Social Content
